Creative concepts

I really like the simplicity of this message. It visually represents the possiblities of a lego turning into a dinosaur, what every kid wants, right.

This one made me think; I will help you out, It's actually representing a loaded double barrell shotgun. And a simple message that smoking gives you the same risk of fatality.  I like simplicity and messages with images instead of lengthy words.

This ad gets your attention, and the unwanted "guest's"   attention as well. They actually have a campaign with various scenes of people stopping to watch the CNN news.